About Us
A reserve is what you keep for the moments that matter.

Why "30"
Thirty is our threshold — the concentration we refuse to go below, the batch size we refuse to exceed. Reserve 30 was founded on a simple defiance: that Indian perfumery can stand beside the great niche houses of Paris and Grasse, at parfum strength, without compromise.
The craft
Guided by discipline, minimalism, heritage and honesty — every composition is hand-blended, matured 8–10 weeks, and bottled only when the accord is seamless.
Crafted For Performance◆8–10 Week Maturation◆Parfum Concentration◆Reserve 30 Parfums◆Crafted For Performance◆8–10 Week Maturation◆Parfum Concentration◆Reserve 30 Parfums◆